We all know it is crucial for small business owners to keep your prospects and leads organized. It also takes a lot of follow up to get most sales. The key is the timing of the follow up. As a professional you will want to be both aggressive and tactful at the same time. A shared group calendar will allow you to both.
Depending on your expenses and cash flow you should determine whether or not to use free or paid software to keep track of your needs. If you are recently starting up and do not have enough capital to pay for an online calendar you can always set up a free shared group calendar online. The calendar will allow you to put all the contact information of your potential prospects in an orderly fashion of which you choose. For example you could have a group for new prospects not yet contacted, one for follow up with clients and one for returning client etc. You can set reminders to make the necessary phone calls for the day and schedule your day accordingly.